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marketing genius – Love Your Creativity
https://loveyourcreativity.com
From the initial spark of a creative idea to getting your projects finished & out there!
Wed, 09 Oct 2013 11:03:44 +0000
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Love Your Creativity
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https://loveyourcreativity.com
Copyright © LoveYourCreativity.com 2013
marysia13@googlemail.com (Marysia Trembecka Actress/Blogger/Writer & Performer of her own shows)
marysia13@googlemail.com (Marysia Trembecka Actress/Blogger/Writer & Performer of her own shows)
Creativity
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Love Your Creativity
https://loveyourcreativity.com
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Podcasts by Marysia Trembecka of LoveYourCreativity.com to make you smile & motivate you to create & put your art out there whether you are an artist or an actor. Interviews & advice with creatives from directors to authors + Marysia[...]
Love Your Creativity.com. Interviews with creatives with their advice on keeping motivated & moving forward, whether you are a actor, painter or a musician. Plus Marysia's fun weekly newsletter & 13 minute task of the day to keep you creating.
Blog is at www.loveyourcreativity.com.
Twitter @MarysiaT
http://www.facebook.com/Loveyourcreativity.
G+ & LinkedIn Marysia Trembecka
creativity, marketing, author, musician, actor, novelist, positive, thinking, interviews, tips, advice
Marysia Trembecka Actress/Blogger/Writer & Performer of her own shows
Marysia Trembecka Actress/Blogger/Writer & Performer of her own shows
marysia13@googlemail.com
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Lessons from Kickstarter on using merchandise for fan buy-in
https://loveyourcreativity.com/2013/06/21/lessons-from-kickstarter-on-using-merchandise-for-fan-buy-in/
https://loveyourcreativity.com/2013/06/21/lessons-from-kickstarter-on-using-merchandise-for-fan-buy-in/#respond
Fri, 21 Jun 2013 09:37:44 +0000
http://loveyourcreativity.com/?p=1131
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How to cross-promote your event using props, images & iconic symbols
https://loveyourcreativity.com/2013/06/19/how-to-cross-promote-your-event-using-props-images-iconic-symbols/
https://loveyourcreativity.com/2013/06/19/how-to-cross-promote-your-event-using-props-images-iconic-symbols/#comments
Wed, 19 Jun 2013 22:37:45 +0000
http://loveyourcreativity.com/?p=1110
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How to maximum impact your flyer: taglines & typography
https://loveyourcreativity.com/2013/06/18/how-to-maximum-impact-your-flyer-taglines-typography/
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Tue, 18 Jun 2013 22:22:21 +0000
http://loveyourcreativity.com/?p=1095
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Get inspired by someone’s life or defining moment
https://loveyourcreativity.com/2013/05/24/get-inspired-by-someones-life-or-greatest-moment/
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Fri, 24 May 2013 21:33:27 +0000
http://loveyourcreativity.com/?p=931
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Daft Punk: ‘Human creativity is the ultimate interface’ | News | NME.COM
https://loveyourcreativity.com/2013/05/22/daft-punk-human-creativity-is-the-ultimate-interface-news-nme-com/
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Wed, 22 May 2013 10:41:41 +0000
http://loveyourcreativity.com/?p=903
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Genius – Ikea gnome attack ad
https://loveyourcreativity.com/2013/05/20/genius-ikea-gnome-attack-ad/
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Mon, 20 May 2013 12:13:36 +0000
http://loveyourcreativity.com/?p=875
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Podcast 10: How To Be Your Own Publicist, Marysia & Ryan James Lock
https://loveyourcreativity.com/2013/05/18/podcast-10-how-to-be-your-own-publicist-marysia-ryan-james-lock/
https://loveyourcreativity.com/2013/05/18/podcast-10-how-to-be-your-own-publicist-marysia-ryan-james-lock/#comments
Fri, 17 May 2013 23:57:50 +0000
http://loveyourcreativity.com/?p=832
https://loveyourcreativity.com/2013/05/18/podcast-10-how-to-be-your-own-publicist-marysia-ryan-james-lock/feed/
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In this Podcast interview Marysia interviews Ryan James Lock.
In this podcast I ask Ryan about his ebook ‘Be Your Own Publicist” and get some advice and tips on what creatives can do to promote a show, exhibition or event they are working on as part[...]
In this Podcast interview Marysia interviews Ryan James Lock.
In this podcast I ask Ryan about his ebook ‘Be Your Own Publicist” and get some advice and tips on what creatives can do to promote a show, exhibition or event they are working on as part of the selling of their own work.
Here are some of the highlights (this is not a full transcript) so listen to the show either by clicking on the right pointing arrow above or you can go to iTunes Love Your Creativity podcast channel
The first half of Ryan’s course Be Your Own Publicist” is about getting in the right mindset and coaching – -Ask yourself who is your ideal listener, buyer, client?
– What beliefs are you holding that keep you from going forward and getting yourself out there as a great brand or product that people want to talk about and buy.
I asked for advice to a creative who is about to launch a product.
The best piece of advice he could give was ‘You have got to decide to make it a priority for you, it is so easy to say I will promote my show but you have to commit to making this a priority, set goals such as how many people do you to come to your event, how many book copies to sell etc
Then ask Who is the ideal person you want to sell to?
It is very easy to be general and say’ I want to fill the room with people’ but the more vague you are the more vague the results.
Once you can say ‘I know who I want now’ in the ‘Ryan Lock branded way’ and the reason why you want to target those people then you can get clear on how to market your service or event to them. So you know what to say to them, marketing materials etc.
If you have a friend who is like your ideal client or buyer, write a description of them and ask them what would make them go to an exhibition or book launch.
Really important to be fully behind what you are doing
Make sure you do believe in yourself
You should be your own best publicist.
If u know who you are going after eg bloggers or press, the path is clear as you have got a specific message that is easier to sell.
When you are doing a launch, the clearer you are on who you want there and how to get them there, clarity will give you better results.
His advice on dealing with failure was fantastic.
Failure – really acknowledge how you feel, first step through anything is being conscious of it, once you have calmed down, reframe your situation.
He gives a great example of dong this with rejected writing, reframing and refocusing the article to a different market.
Ask ‘what can I use from this piece of work and process” where you have created something or a piece of work. “What can I now do to make this frustration work for me” such as change the title and some of the content, hassle your contacts and sell it.
It is easy to wish and sit there with folded arms saying why is no-one writing about my product but opportunities only come from being pro-active.
I asked ‘How do you think we can balance the time it takes to create the event and the marketing and press plus the social media
Put systems in place Hootsuite.com to automate as much as you can
Balance the process, using different sides of your brain, so for work effectiveness you must treat it like a job, really schedule things in.
Schedule appointments with yourself,
Tips for calling journalists
If you are inviting journalists down to see your work, get in right head space
What to say to yourself – “This is just a job, nothing personal, they are very busy people so if they are snappy or not interested you have to realise that it’s not you.
Write down description of yourself as a brand, it helps to be objective, and then when you calling people you not selling yourself but your work.
Make sure the journalist you are calling is the right one
It is hard to receive negativity as a writer, painter, actor or artist as you are your work and your brand, understandable that there are strong emotional attachments but the wall you have to go through to journalists no[...]
Networking, Podcast
Marysia Trembecka Actress/Blogger/Writer & Performer of her own shows
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Any questions for Ryan Lock on being your own publicist?
https://loveyourcreativity.com/2013/05/07/any-questions-for-ryan-lock-on-being-your-own-publicist/
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Tue, 07 May 2013 18:06:56 +0000
http://loveyourcreativity.com/?p=562
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Acting business: 10 Tips from a casting director & an agent
https://loveyourcreativity.com/2013/05/01/10-tips-from-a-casting-director-agent-a-working-actor/
https://loveyourcreativity.com/2013/05/01/10-tips-from-a-casting-director-agent-a-working-actor/#comments
Wed, 01 May 2013 20:47:39 +0000
http://loveyourcreativity.com/?p=472
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Invent a weapon of destruction for Robert Rodriguez’s new short & tweet him
https://loveyourcreativity.com/2013/04/09/invent-a-weapon-of-destruction-for-robert-rodriguezs-new-short-tweet-him/
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Tue, 09 Apr 2013 22:44:22 +0000
http://loveyourcreativity.com/?p=240
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Lessons learnt from building my Platform – Part Two
https://loveyourcreativity.com/2013/03/19/lessons-learnt-from-building-my-platform-part-two/
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Tue, 19 Mar 2013 00:21:28 +0000
http://loveyourcreativity.com/?p=74
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Lessons learnt from building my Platform – Part One
https://loveyourcreativity.com/2013/03/18/lessons-learnt-from-building-my-platform-part-one/
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Mon, 18 Mar 2013 23:57:36 +0000
http://loveyourcreativity.com/?p=69
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The Artist formerly known as Snoop Dog – ‘Snoop Lion’
https://loveyourcreativity.com/2013/03/14/the-artist-formerly-known-as-snoop-dog-now-snoop-lion/
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Thu, 14 Mar 2013 18:26:35 +0000
http://loveyourcreativity.com/?p=3
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